Marcusbrewster Wins Ubank account.
marcusbrewster is the most awarded communication firm in the history of the PRISM Awards.

Marcusbrewster Wins Ubank account.

Integrated communications firm marcusbrewster has been appointed as the PR agency of record for financial services provider Ubank.    The firm will consult to Ubank on a spread of managed communication services delivering brand visibility, proprietary content and the engagement of stakeholders and influencers.

 Originally formed in 1975 as Teba Cash Financial Services and entrenched primarily within the gold and platinum mining communities, Ubank rebranded and launched to the public in 2010.  Since the birth of the new brand, various initiatives to improve and expand the business have been delivered.

The mandate to service the broader working market in South Africa has led to a strong presence and customer accessibility in select mining, rural and metropolitan communities. “Ubank is driven by a social consciousness that underpins all we do” says Marketing Head, Max Modise.  “Our customers are our owners and we exist to serve them through the provision of financial services that meet their needs and improve their lives”.

“Ubank has a rich history of providing basic financial services to select mining and rural communities for almost 40 years, and in the last few years they have expanded operations to a few metropolitan communities as well.” says marcusbrewster Johannesburg account director Monica Braganca.   “We look forward to entrenching the bank’s position in the marketplace through strong messaging, thought leadership and strategic alliances”.

 

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